Many Americans today are still living paycheck to paycheck even though our economy is booming and hitting record highs. How can this be? In one of the greatest wealth building time periods ever, why is most of the population still broke? Most of this has to do with the value they provide for society. If all you can do is flip burgers, you’ll be paid what your worth. However, there is more opportunity than ever before to go out into the marketplace and create wealth on your own. In this article, we’re going to be breaking down how you can increase your income and build wealth in the long run. Let’s get started!
1. Learn a valuable skill
Most of us are already good at some skill that we just never knew the market wanted. Whether it’s personal training, consulting small businesses, dog walking, lawn mowing, or learning code, there are many skills out there that one could learn that the marketplace would love to compensate you for. First, identify any valuable skills that you already know. If you don’t have any, find one that you’d enjoy. Whether it’s freelance writing, photography, coding, or stock trading, you can learn to create more value into the marketplace and get compensated for it.
2. Market that skill
People can’t buy from you if they don’t know you exist. First, set up a website that goes into detail about the service that you provide. Then, use social media to get your goods or service in front of your target audience. You can create Facebook pages, Instagram influencer pages, and YouTube videos to get engagement and attention around your service. Once people know you and trust you, they’ll be more likely to purchase from you.
3. Scale your skill
This step is more complex but can dramatically impact your business. You can run Facebook ads and optimize your site for SEO to ultimately get more traffic. The Facebook ads will generate leads and the organic traffic will drive people to your site. If you capture these leads, they will become hot traffic that you can ultimately market to later.